Friday, 10 October 2014

Assessment 2:Detailed Analysis - Front Cover (Q Magazine)


This is the front cover of an issue of Q magazine. Q magazine is a popular music magazine that is published in the UK monthly. This issue features Lana Del Rey who is a popular singer/songwriter.
Q's masthead is very iconic and noticeable, even if you're not familiar with the brand you will more than likely know what it is. Unlike the other magazine cover I analysed, Q has a "selling line." This selling line is "discover great music", the reason this will draw more readers in is because many people are always on the lookout for more artists and bands and Q can apparently provide the readers this if they buy the magazine.

The main image is of the singer/songwriter Lana Del Rey. Lana is wearing a white dress, has a tiara on her head and red blood dripping down the side of her face. The white dress and tiara could be symbolism for her being a good role model or a "princess" and the blood could symbolise that she does have her downfalls  and she lives and has blood running through her like normal people, so she is just like everyone else and she's not perfect. This is however a pun as the anchorage text reads, "So what's so bloody good?" and so the blood on Lana's face relates back to this. The photographer has used the choice of a mid shot to picture Lana and this is a good choice as it clearly shows the blood on her face and if it was a full body shot it may not be as noticeable.

Other features of the magazine are used to attract a wider audience other than frequent Q magazine buyers and Lana Del Rey fans. "Kings of Leon fall apart" indicates that something is wrong with either the full band or an individual member for them to "fall apart", the use of this would make fans or listeners of the band want to buy the magazine to find out what has happened. Another feature includes, "Jay-Z and Kanye West on the throne" this attracts a wider audience as it shows that Q magazine doesn't just cater to a specific genre. Lana Del Rey and Kings of Leon are both artists of the alternative genre whereas Jay-Z and Kanye are rappers. This shows the variation in the music Q publishes, unlike other magazines like Kerrang! which purely focuses on the feature of rock bands.

The puff of this issue of Q reads "26 festivals to blow your minds", this is advertising 26 festivals to the reader and will probably make them want to attend that festival. The puff stands out as it's in a yellow circle with bold black text.

The top strip of the magazine grabs the publics attention even if they don't like Lana Del Rey, it reads "140 songs you must download now", as Q is a best selling magazine the general public will take Q's word for it and the 140 songs featured will probably most likely be good ones.

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